Hi, I'm Jodie

Interaction designer using behavioural psychology to make complex systems usable, with 5 year's of international experience spanning high-growth startups and global technology companies.

Selected work

My healthcare and public sector work cannot be shared due to confidentiality, including complex service mapping and discovery research. As a result, this portfolio focuses on commercial projects.

Three smartphones displaying GoStudent tutoring app screens, including services, personalized one-to-one tutoring, and trial lesson booking.

UX/UI design

Conversion strategy

CRO Landing Page Redesign

Redesigned GoStudent’s landing page to better engage parents and increase tutoring sign-ups.
‍

See project

Multiple smartphones displaying various screens of a pottery crafting and learning app featuring tutorials, progress tracking, emotional check-ins, and discovery options.

UX & research

Behavioural design

Design for Craft & Wellbeing

Master’s project exploring how to guide beginners to learn pottery at home, using a hands free app.

See project

Website homepage on a MacBook showing Muttlands, a rescue dog retirement and boarding facility in Thailand, with images of three dogs and text about their story.

Web design

Content management

Muttlands Sanctuary Website

A WordPress website for a dog sanctuary in Thailand, designed to build trust, showcase adoptable dogs, and drive support through donations and engagement.

Open website in a new tab

Collage of photos showing dogs in grooming, daycare, and birthday party settings at Rizz 'N' Bella's daycare and grooming facility.

Graphic design

Content strategy

Rizz ‘n’ Bella Social Media Growth

Managed Instagram, created promotional content, and grew community engagement by 79%.
‍

See project